Bike manufacturing might be making a comeback in North America in the cultural epicentre of the automobile if Zak Pashak of Detroit Bikes has his way. Zak came to town recently to launch his new bike and introduce his new company.
Zak plans to reinvigorat mass bike manufacturing in America. He purchased a large factory in Detroit and equipment to ramp up to 40,000 bikes a year (cross fingers). Most bike manufacturing in North America is now on a much smaller, mostly custom, scale and most mass production has moved offshore to Taiwan and China.
After selling two successful bars in Calgary and Vancouver, Zak uprooted to Detroit with no definite plans. Detroit bars turned out to be already quite excellent so Zak decided to jump into bike manufacturing. Though Zak had no previous experience in the bike industry he is nothing if not ambitious. Looks like he's made a good start though there's always room for improvement.
Zak (on the left) chatting about Detroit bars? Bottom brackets?
Bikes on Wheels is carrying the bikes in Toronto. For TIFF goers, the word is that you'll also get a chance to purchase a Detroit Bike. So keep an eye out for them on the red carpet.
I tooled around a bit on the matte black bike at the launch and found it comfortable and simple to use. They kept it simple: back pedal and/or use the front brake to stop; and choose one of three speeds from the internal gear hub. The basics is how I like to have it for my many short bike trips.
The design looks like it was inspired by traditional cruiser bikes like the old CCM. The Detroit Bike looks like it was designed to fit into the same price point and appeal of those looking at Linus, Public, Bobbin and similar lower-end city bikes.
A plus for women is that the top tube is shorter than on a Linus bike which puts the rider in a more upright position. Women typically need a shorter top tube and longer seat tube then men.
To make it feel unique, they gave every bike gets its own metal tag with a number. I didn't check but I hope that each also gets a unique number stamped into the bottom bracket for identification in case of theft.
The rack looks great with its laser cut logo and would appeal to those who are already purchasing Linus or similar bikes. These racks, however, only hold about 35 pounds max. I can easily exceed that on a grocery shopping trip. The Detroit Bikes rack may also not fit some pannier clips as the tubing is a fairly thick, though it will work with baskets as seen in the photo above of the bikes at Bikes on Wheels. If you're considering the bike as a utilitarian machine I recommend bringing a loaded pannier or basket to see how it handles.
For everyone else just enjoy it.