Janet: Toronto's Bike Girl

You will often find Janet either on her bike or working hard in her studio at 401 Richmond. She's become well known for her great bike stencils, gracing many people's T-shirts, hand bags and so on. Momentum Magazine recently did an article on Janet Bike Girl.

Thanks for helping getting cycling images out there, Janet:

Attard reaps the benefit of such exposure through cycling activism: the more prevalent her bicycle imagery becomes, the more visions of bicycles will ride through the heads of the general public. Attard notes that the image of cycling has improved a lot over the last 15 years; yet car culture continues to dominate the visual landscape. “You see cars in commercials and movies all the time. There’s a lack of bike imagery out there. So little that people come into my studio thinking it’s a repair shop – any object with the image of a bike on it equals repairs in people’s minds.” The antidote for this one-track, car-centric thinking, Attard suggests, is to saturate society with depictions of bicycles, especially removed from traditional contexts.

Photo courtesy of Momentum Magazine (actually it might be Janet's photo).